“Prospective authors need to decide why they are writing a book and what they want to accomplish before they launch the …
Direct Response Copywriting is About Communication First and Foremost: 5 Ways to Multiply Response
“If you keep the purpose of your marketing at the forefront of your efforts then you will focus on effective communication rather …
Why Lead-Flow Matters… and How to Create It
“A steady flow of new leads is the life-blood of every business.”~ Debra HiltonIn an earlier blog, I talked about creating …
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5 Simple Ways to Use Your Business Book to Generate Opportunities
“Once your book is written, your goal should be to get it into the hands of people whose lives it could change forever… and yes, …
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