“The purpose of headline is to get people reading the sub-head; the purpose of a sub-head is to get people to read the first …
Continue Reading about Why Should I Bother Reading (or Watching) This?
The Magic of a Responsive List
“When you have a responsive list of quality people who want to hear from you and are pre-disposed to buy from you, then suddenly …
Insuring Against Global Cynicism…
OR: The Danger of Diminishing Authority in Public Life and Why You Should Insulate Your Business Now“In an increasingly …
What Sets Your Business Apart?
“If all you do is copy your competitors, then they have nothing to worry about.” ~ Debra Hilton Just Make Me Sound Like Everyone …
